Our Heading

Today's vessels are highly sophisticated 21st-century products with advanced materials and high-tech systems. Surprisingly, there is no way to manage them from our smartphones

We remember our first boat's delivery, waiting anxiously at the dock, half-listening to the pointers and crucial information our Dealer/Broker is telling us about our new boat. In reality, the responsibility of the boat's upkeep is being transferred to the owner at that moment, but all we think about is our first trip and then the second one. Then a few months go by, and the honeymoon is abruptly over. The once-new or recently serviced systems now need maintenance or, worse, have broken down completely. The excitement and passion from the first few days are replaced by constant guesswork and endless frustration. Some boat owners get overwhelmed and exit the industry as their boating flame extinguishes. We find this unacceptable.

It all started when I was on my co-founder's boat, and I saw him jotting down some of his boat's data on good old pen and paper. I couldn't believe it, I thought: There must be an app for that!. We searched, and there wasn't anything out there good enough for our standards. We built one and got 15k downloads in the first few weeks. Great! Now how do we automate the data instead of users having to write it down? We did some more research with help from the department of engineering FIU and found Michael, our other Co-founder, who led our hardware developments. Once we connected a Raspberry pie and a modem to David's boat and sent the data to our app, we knew we could make the boating industry the newest grounds for innovation. Armed with data, we can now predict when a system needs maintenance, taking the guesswork out of boat ownership. At Boatrax, we are constantly challenging the status quo of boat failures being a random sequence of events. We are turning the tide and equipping owners with an army of data to fight against saltwater and decay.

Our mission is to help boat owners enjoy their passion for boating with peace of mind. With the Boatrax Brain, boat failure is no longer a random sequence of events but is also completely preventable!

Then the real fun started. To build a product that can transform the way you boat: Smart maintenance scheduling, safety improvements, failure reduction—bottom line - a solution that can reduce the uncertainty and guesswork for the boat owner. We got together with some of the best captains in Miami, built a killer app along with a device that is packed with state of the art technology that can withstand the worse conditions at sea and still be able to transmit critical data back to land.


We believe that the data we're collecting on boats is unprecedented, both in its sophistication and scale. Boatrax benefits from the fact that boats have tangible performance data (RPM, temperature, pressure, speed, voltage, etc.). We want to share this data with manufacturers to help them build better boats. We believe that deep collaboration with the industry to uphold the highest standards of information and develop valuable and actionable insights to help boat owners spend more time in the water.

Boatrax Mission & Vision

Our Mission 

To help boaters enjoy their passion for boating with peace of mind. To make the boating industry the newest grounds of innovation creating a leading intelligence platform with cutting-edge insights that enable smarter maintenance, safety improvements, and failure reductions. 

We want to change an industry's misconception to "the two happiest days of a boat owner's life are the day they buy their boat and the day they install Boatrax".

Our Vision  

Our love of being on the water has convinced us to focus our energy on making the boating industry the newest grounds for innovation.

We believe in deep collaboration with the industry to uphold the highest standards of information and develop valuable and actionable insights to help boat owners spend more time in the water.

We are the leading industry platform that enables smart, safe, unforgettable boating experiences.

Our Company's Captains 

Aleksandar Rasevski

CFO

Arturo Malave

CEO

David Villegas

CMO

Enrique Calderas

COO

Meet with one of our Founders